Inner Known
Last Updated: 18 December 2025
1. Introduction
Inner Known (ABN: 42663815674) (“Inner Known”, “we”, “our”, “us”) is an Australian-based leadership development and performance coaching consultancy.
We are committed to protecting the privacy of individuals whose personal information we collect.
We comply with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth) and apply GDPR-aligned principles for clients located outside Australia.
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information. By accessing our Website or engaging our Services, you consent to this Privacy Policy.
2. Collection of Personal Information
2.1 What is Personal Information?
Personal information refers to any information or opinion that identifies, or could reasonably identify, an individual. This includes information whether true or not, and recorded in any form.
2.2 Types of Personal Information We Collect
The information we collect depends on your engagement with us.
It may include:
Identity & Contact Data
Name
Email address
Phone number
Mailing or billing address
Organisation, title, or role
Professional Information
Work history
Performance goals
Leadership challenges
Feedback provided by you or your employer
Coaching & Sensitive Information (collected only with consent)
This may include insights shared during coaching such as:
Personal values and beliefs
Emotional or psychological wellbeing
Behavioural patterns
Performance mindset
Reflections or subjective experiences
Note: Coaching notes are treated as highly confidential and stored securely.
Payment Information
Payment details are typically processed by secure third-party providers. We do not store full credit card details.
Technical and Usage Data
IP address
Browser type
Device information
Website activity and analytics
Cookies and behavioural tracking (see Section 5)
2.3 How We Collect Your Information
We collect information directly when you:
Contact us via email or website forms
Enquire about or engage our Services
Execute a Client Service Agreement
Participate in coaching, consulting, or workshops
Subscribe to newsletters or content
Connect with us via social media
We may also collect information from:
Your employer (where they have engaged Inner Known on your behalf)
Publicly available sources (websites, LinkedIn, directories)
Third-party service providers supporting our business
3. How We Use Personal Information
We use your personal information for purposes including:
Providing Services
To deliver coaching, leadership development, workshops, consulting, and related engagements.
Communication
To manage appointments, respond to enquiries, deliver resources, and maintain client relationships.
Billing & Administration
To process payments, manage accounts, and issue invoices.
Service Improvement
To evaluate and improve our programs, processes, and website performance.
Marketing (Optional)
To send newsletters, updates, podcast links, or service announcements.
You may opt-out at any time.
Legal Compliance
To comply with regulatory obligations or respond to lawful requests.
4. Disclosure of Personal Information
We may share your personal information with:
4.1 Your Employer or Organisation
If you participate in coaching funded by your employer:
Only high-level progress summaries may be shared.
Individual coaching conversations remain confidential unless you consent otherwise.
4.2 Service Providers
Third parties that support our operations, including:
IT and cloud storage providers
CRM and booking systems
Payment processors
Accountants and business advisors
These parties may only use information for the purpose of supporting Inner Known’s services
4.3 Legal Obligations
We may disclose information if legally required, including complying with:
Court orders
Subpoenas
Government authorities
4.4 Business Sale or Transfer
If Inner Known undergoes a business transfer or restructuring, personal information may be disclosed as part of that process, subject to confidentiality protections.
5. Cookies and Tracking
5.1 Use of Cookies
Our Website uses cookies, pixels, and tracking tools (e.g., Google Analytics) to improve user experience and monitor performance.
5.2 What Cookies Do
Cookies allow us to:
Analyse website traffic
Understand user behaviour
Improve marketing effectiveness
Remember preferences
5.3 Managing Cookies
Most browsers accept cookies by default. You can disable cookies in your browser settings, though this may affect website functionality.
6. Data Security & Retention
6.1 Security Measures
We take reasonable steps to safeguard your information, including:
Password-protected systems
Encrypted cloud storage
Restricted staff access
Secure handling of coaching notes
However, no data transmission or storage is completely secure, and we cannot guarantee absolute security.
6.2 Retention
We retain personal information only for as long as necessary to:
Provide Services
Meet legal obligations
Resolve disputes
Maintain business records
After this, information is securely destroyed or anonymised.
7. Access and Correction Rights
7.1 Access
You may request access to the personal information we hold about you at any time. Requests will be handled within a reasonable timeframe.
7.2 Correction
If information about you is inaccurate, incomplete, or outdated, you may request correction and we will take reasonable steps to update it.
8. Overseas Disclosure
8.1 Inner Known operates globally and uses cloud-based systems that may store or process information overseas (e.g., email servers, CRM systems, scheduling tools).
8.2 By providing your information, you consent to overseas disclosure. We take reasonable steps to ensure overseas recipients comply with privacy obligations similar to the Australian Privacy Principles, but we cannot guarantee compliance by all international providers.
9. Complaints and Contact Information
If you have questions, requests, or concerns about your privacy, please contact:
Mike Lush – Director, Inner Known
We will respond to your enquiry as soon as practicable.
If you are dissatisfied with our response, you may contact:
Office of the Australian Information Commissioner (OAIC)